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Neige Marketing

How many customers is your online presence actually bringing in?

A beautiful website doesn’t necessarily mean it’s generating business. All too often, we see companies being taken advantage of by agencies and not seeing results from their marketing investment.

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We don't want to be big, we want to be great.

Unlike your typical agency, we operate as an extension of your team with the intent of serving as your #1 sales and marketing resource for life. Our strategic experts help you address each stage of the funnel, creating high-quality content and developing opportunities for scalable growth.

With the cost of ads skyrocketing and their effectiveness dwindling, businesses are facing a new kind of digital landscape. Inbound marketing attracts leads using helpful, relevant content that answers their questions and solves their problems.

Voyage Travel, where lifecycle marketing returned 1800% ROI
Proof

1800%

return on marketing investment

Voyage Travel

See the work

What you end up with

  • A pipeline that is not rented

    Content and search compound. Unlike paid, the leads do not stop the day you stop spending.

  • Sales stop chasing cold leads

    Scoring and nurture mean your team spends its time on people who are actually close to buying.

  • Fewer, better enquiries

    Qualification happens in the content, so the enquiries that reach you are already most of the way to a decision.

  • Attribution you can defend

    You will know which pieces of content produced revenue, not just which produced traffic.

“Increased our customer base. They've been helping us for more than 3 years. Neige Marketing is really professional and helpful. We have Facebook, Instagram, Twitter and SEO services with them. We have increased our customers base and they are loyal. Their team really cares about their customers and willing to help all the time.”

Raymond TurnerVal d'Isère, FR

What's involved in inbound marketing?

  • Automated Workflows
  • Blogging
  • Buyer Personas
  • CRM Tracking
  • Keyword Research
  • Landing Pages
  • Lead Scoring
  • Opt-In Forms
  • Case Studies
  • Content Strategy
  • Email Marketing
  • Ebooks
  • Guides
  • Surveys
  • Video
  • White Papers

What the funnel actually looks like

Five stages, and the work that moves someone from one to the next. Every programme we run is built against this.

The inbound funnel in five stages — build, attract, engage, convert and advocacy — showing the channels used at each stage and how strangers become visitors, leads, customers and finally promoters

A flywheel process that turns strangers into brand promoters.

  1. 01

    Attract

    The buyer journey begins when a prospect faces an immediate task or struggle that sends them to the web in search of a solution. You attract them by producing high-quality content that meets their need at the right time.

  2. 02

    Convert

    With optimised conversion paths, each piece of content assists a prospect in their purchasing decision while also strengthening your credibility.

  3. 03

    Score

    Monitoring their engagement and progress in the buyer's journey, a prospect can be scored and flagged as a lead for follow-up.

  4. 04

    Close

    Through this process your sales team saves time by limiting their focus to ready-to-buy leads — and every closed customer feeds the next cycle.

Questions people ask us

If yours isn’t here, ask us directly — we’ll give you a straight answer, including when the answer is that we’re not the right fit.

How long before we see results?

Early signals in six to eight weeks; meaningful pipeline usually in four to six months. Anyone promising faster is either buying the traffic or describing a different thing.

We tried content marketing and it did not work.

That is common, and it is usually one of three things: content aimed at the top of the funnel only, no conversion path once someone was interested, or stopping before it compounded. We would want to look at which before recommending anything.

Do we need a CRM for this?

For scoring and nurture, yes. If you do not have one we will help you choose something proportionate rather than sell you the largest option.

Who writes the content?

We do, with your input on substance. The bottleneck on most programmes is subject-matter access, not writing capacity, so we plan around a few short interviews rather than lots of your time.

Ready to kick your marketing and sales into overdrive?

It all starts with a free consultation. Connect with us to discuss your goals and get specific on increasing your leads.

  1. A 30-minute call. No pitch deck.
  2. We audit what you have and tell you what we’d do first.
  3. You decide. No retainer, no lock-in, nothing to cancel.

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